30 Real Estate Blog Topic Ideas

Involvement in social media can be very rewarding for realtors or it can be a big waste of time. Potential clients are on the web right now in your area that you can connect with through your blog or other social media tools. Having a local, industry related blog for your real estate business is a valuable real estate marketing tool. A real estate blog will help increase your exposure on search engines and allow you to start building a valuable reputation for yourself as a reliable source and professional. However, as we stated before, this type of pull marketing can be a big waste of time if you fail to have a plan, lack commitment and participate infrequently. Pull marketing, such as blogging, can convert and provide more connections at a higher rate than the traditional blast (push) marketing where you hope to get a small percentage that sticks. Below we share some real estate blog topics to help get the creative juices flowing and assist in providing the start of a defined blogging plan.

1. Is there a question or comment from one of your clients that can be made into a post? Check your email.

2. First time home buyer programs

3. Attend a public meeting and write about it.

4. Area events for children

5. Local environmental issues Home energy conservation

6. Top 10 lists work well - (ex. Things that go wrong with real estate sales)

7. Investment properties

8. Book review of a real estate related book.

9. Clearly outline the differences between approved and preapproved for a mortgage

10. Talk about the job market and how to find a job in town

11. Get down and dirty with closing costs

12. Review of day care services, rates and where they are located

13. Nightlife guide

14. Review an area lender and follow up with the lender for possible referrals

15. List of local businesses

16. Local park and school information

17. Personal interest such as a hobby.

18. Home owners insurance

19. Buying a foreclosure

20. Second homes

21. Home buying process

22. Home selling process

23. What it is like to be a Realtor

24. Advantages of buying vs. renting

25. Advice for Fore Sale By Owners

26. Types of mortgages

27. Review of credit ratings or credit repair

28. Real estate advice for newlyweds

29. Common DIY mistakes to watch out for

30. Area retirement opportunities

It helps to have a system such as jotting down new ideas a couple days of the week and then starting interesting blog posts, while finishing others the remainder of the week. Getting a back log of real estate blog posts will help your marketing effort stay fresh and relevant to your targeted audience.

Happy blogging!